MySupermarket will soon be enhancing its website with additional rich product content, through adoption of Nielsen Brandbank’s Connect service for a selection of GSK’s products. Now that over half of the UK’s shoppers use online content in their purchasing journeys, it’s becoming increasingly important to be able to provide a relevant and engaging shopping experience [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2017/11/mysupermarket-enhances-online-experience-with-nielsen-brandbank/?utm_source=rss&utm_medium=rss&utm_campaign=mysupermarket-enhances-online-experience-with-nielsen-brandbank
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