With only a few weeks until Black Friday, many retailers will have been planning their strategies for months. And with consumers last year spending £1.23 billion you can see why this one day has such an impact on a retailer’s calendar. But as consumers become ever more digitally savvy and the influx of Generation Z [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2017/11/top-tips-for-surviving-black-friday-craig-summers-uk-md-at-manhattan-associates/
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