A recent survey by Mintel found that 25% of men find it hard to identify with men as they are portrayed in adverts. With the male hair care industry set to achieve impressive growth over the coming years, it is imperative that hair product brands better connect and engage with their customers. Better reaching men [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2017/11/what-can-hair-product-brands-do-to-better-their-connection-with-consumers/
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