When it comes to brand marketing, consistency is at the heart of everything you do in business. It assures customers that they can expect excellent service and quality wherever they come in contact with your brand and inspires staff to deliver to the highest standards every time. Consumers are also turned off when they don’t [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2017/11/3-ways-brand-consistency-affects-your-business/
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