Conceived as a platform for pictures that expire within seconds, Snapchat’s founding premise back in 2011 was – quite literally – ephemeral. But five years on, with more than 150m+ active daily users sending snaps and content available for up to 24 hours, Snapchat is anything but. Which is why brand owners not now giving [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/08/why-snapchat-is-here-to-stay/?utm_source=rss&utm_medium=rss&utm_campaign=why-snapchat-is-here-to-stay
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