The public relations industry is ever-changing. Within five years, it will undergo extensive changes in response to new technologies, additional communications channels, increased demand for content and greater use of data, PR agency and corporate leaders report. Practically all corporate and agency PR executives expect at least some change, according to the Global Communications Report [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/08/the-biggest-change-to-pr-will-be-the-industry%e2%80%99s-ability-to-shape-entire-strategies-ian-mccawley-md-acuity-pr/?utm_source=rss&utm_medium=rss&utm_campaign=the-biggest-change-to-pr-will-be-the-industry%25e2%2580%2599s-ability-to-shape-entire-strategies-ian-mccawley-md-acuity-pr
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