Impulse has launched a TV and online campaign for its new Why Not? fragrance starring Leanne Lim-Walker, a YouTube fashion blogger who embodies the brand personality perfectly. The film brings the brand’s “Live Life on Impulse” proposition to life. Impulse challenged the fashionista to a ‘Week of Why Not’, which sees her take on a [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/08/impulse-launches-new-campaign-with-youtube-star-leanne-lim-walker/?utm_source=rss&utm_medium=rss&utm_campaign=impulse-launches-new-campaign-with-youtube-star-leanne-lim-walker
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