Healthy eating and “big nights in” drive 2017s fastest-growing groceries

There’s a distinctly contrasting nature to the fastest-growing grocery products of the year as fresh fruit and ‘free-from’ led the way, alongside spirits and sparkling wine. Shoppers in the UK spent £176.4 million more on fresh fruit this year than they did last year, according to Nielsen’s annual analysis of till sales at supermarkets and [more…]

from TheMarketingblog http://www.themarketingblog.co.uk/2017/12/healthy-eating-and-big-nights-in-drive-2017s-fastest-growing-groceries/