Boris Becker, the six-time Grand Slam winner and former world number one tennis star, has been unveiled as a brand ambassador for Anakena, the new Chilean wine brand in the UK. Launched just six months ago, Anakena is already the fifth best-selling wine brand from Chile. This announcement further strengthens Anakena’s presence in tennis, complementing [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/12/tennis-legend-boris-becker-partners-with-anakena-wines/?utm_source=rss&utm_medium=rss&utm_campaign=tennis-legend-boris-becker-partners-with-anakena-wines
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