YOC (yoc.com) has announced the annual results of its UK operations, confirming a sharp rise in its mobile programmatic business this year. Figures released on its branding and performance business against sales of programmatic services show a monthly revenue increase on both, with programmatic now outperforming other business services. Over 50% of YOC’s business now [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/12/yoc%e2%80%99s-ceo-confirms-uk-business-is-moving-towards-product-based-mobile-advertising-technology-following-exceptional-growth-in-its-programmatic-business/?utm_source=rss&utm_medium=rss&utm_campaign=yoc%25e2%2580%2599s-ceo-confirms-uk-business-is-moving-towards-product-based-mobile-advertising-technology-following-exceptional-growth-in-its-programmatic-business
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