Latest research from GfK into the UK’s OTT viewing habits has revealed surprisingly low audience numbers on mobile devices. It seems that watching subscription video content on Netflix, Amazon and Now TV is, for now, most definitely an in-home entertainment experience. The vast majority (90 percent) of the UK’s OTT users have access to a [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/12/ott-over-the-top-services-its-an-in-home-not-mobile-entertainment-experience/?utm_source=rss&utm_medium=rss&utm_campaign=ott-over-the-top-services-its-an-in-home-not-mobile-entertainment-experience
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