Instagram? Snapchat? Facebook Messenger? What's next? I was just getting started on Twitter and Facebook!
That's how most of us feel when we're rethinking our social media strategy. Social networks are changing, but not as fast as user behavior and content are, and that's leading to completely new networks that are disrupting the status quo.
There's no question that social media has changed the way buyers shop and learn about new products and services. These channels play a vital part in your inbound marketing strategy. Unlike the scheduled updates to Google's search engine algorithms we've grown accustomed to, our social media channels evolve rapidly as new networks spring up and old networks settle.
How can busy marketers separate "trends" from new must-have social channels?
This month, HubSpot Academy and Buffer are presenting a live Google Hangout featuring HubSpot's Social Media Manager, Chelsea Hunersen, and HubSpot Academy's Social Media Professor Markiesha Ollison to explore how they're thinking about social media marketing in 2017 and beyond.
Need help future-proofing your social media strategy? Click here to reserve your seat.
from HubSpot Marketing Blog http://blog.hubspot.com/marketing/social-media-strategy-master-class
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