Wednesday, 11 May 2016

Over two thirds of global consumers now book travel exclusively using the Internet

The latest research from MarkMonitor® reveals that 68% of consumers globally now exclusively book their travel online.  However, seven out of every 100 respondents surveyed ended up with plans not in line with their expectations, highlighting a definite need for increased education when booking online. The research, conducted by a leading market research company Opinium, [more…]

from TheMarketingblog http://www.themarketingblog.co.uk/2016/05/over-two-thirds-of-global-consumers-now-book-travel-exclusively-using-the-internet/?utm_source=rss&utm_medium=rss&utm_campaign=over-two-thirds-of-global-consumers-now-book-travel-exclusively-using-the-internet

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