by Andreas Naumann, Adjust Fraud Specialist New year, new ways that fraudsters are trying to steal data and revenue from advertisers. This year, “SDK Spoofing” is the latest form of mobile performance fraud that consumes an advertiser’s budget by generating legitimate-looking installs without any real installs occurring. This type of fraud evolved very quickly and [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2018/01/how-advertisers-can-mitigate-sdk-spoofing-the-newest-mobile-ad-fraud-threat/
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