Bentley Motors has announced an overhaul of its international customer publication Bentley Magazine and is appointing content agency Archant Dialogue to execute the new strategy for three years from summer 2018. The appointment came after a competitive tender, which was launched in 2017 and generated responses from more than 10 global content agencies. It confirms the [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2018/01/bentley-motors-appoints-archant-dialogue-to-revamp-customer-magazine/
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