First things first: the cost of retaining an existing client, or even the cost of getting an old one back is way much lower than the cost of acquisition of a new client. Think about it: is it more difficult to sell something to someone who already knows your brand, your product, or to raise [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2017/07/make-former-customers-feel-wanted-e-goi/?utm_source=rss&utm_medium=rss&utm_campaign=make-former-customers-feel-wanted-e-goi
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