Virtual reality (VR) is all the rage. Premium publishers are jumping on the bandwagon to prepare. Google is working on a VR version of Chrome. US broadcaster NBC and Samsung offered viewers a new way to watch the 2016 Olympic Games with Samsung’s VR headset. Some streaming services even already have dedicated apps, or “theatres,” [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/09/what-brands-need-to-know-about-virtual-reality/?utm_source=rss&utm_medium=rss&utm_campaign=what-brands-need-to-know-about-virtual-reality
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