AudienceScience, the maker of AudienceScience® Helios, the advertising automation software global brands use to plan, activate, and analyse addressable media, has announced that it has expanded its industry-leading cross-device targeting and measurement capabilities through a direct integration with Screen6, the global leader in cross-device identity management. The partnership increases the accuracy of the tools, functionality [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/09/audiencescience-expands-cross-device-capabilities-through-screen6-partnership/?utm_source=rss&utm_medium=rss&utm_campaign=audiencescience-expands-cross-device-capabilities-through-screen6-partnership
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