Wednesday 17 April 2019

An inside track on malicious advertising, or malvertising

By Neal Thoms, content editor, Fasthosts

Like it or not, advertising is a fact of life on the internet. As the primary source of income for huge publishers and social media platforms, it can be tough to avoid.

The best ads are engaging, amusing and informative – and even at its very worst, adverting is rarely more than mildly irritating. But what if the omnipresent power of online advertising was harnessed by cybercriminals?

Malicious advertising, or malvertising, is something far worse than an annoying commercial. It’s a form of online attack that uses advertising as a platform for malware, and it can infect users of any website that features ads.

A scary prospect, no doubt – but by understanding malvertising, it’s possible to ensure maximum protection, and minimise the risk if and when malvertising strikes.

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The post An inside track on malicious advertising, or malvertising appeared first on TheMarketingblog.



from TheMarketingblog http://www.themarketingblog.co.uk/2019/04/an-inside-track-on-malicious-advertising-or-malvertising/

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