Today is exactly 4 weeks until the Olympics starts and new research reveals the huge amount of second-screening that will go on during the games and why this is good news for marketers, particularly with it only being broadcast on the BBC, also: Olympic viewing is much more concentrated at home than Euro 2016 – [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/07/research-two-thirds-of-olympics-tv-viewers-will-be-second-screening-radiumone/?utm_source=rss&utm_medium=rss&utm_campaign=research-two-thirds-of-olympics-tv-viewers-will-be-second-screening-radiumone
No comments:
Post a Comment