Via MAA You sometimes goggle at how stupid companies can be – and might be extra-goggled by Tesco whose rebrand of many of its food products is being investigated by trading standards. Why? Because it’s made up a series of nice-sounding farm brands to give the impression this stuff is grown or reared on said [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/07/blunders-tesco-caught-out-in-fake-farms-scandal-mind-goggling/?utm_source=rss&utm_medium=rss&utm_campaign=blunders-tesco-caught-out-in-fake-farms-scandal-mind-goggling
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