Marketing, as we all know, is a game of funnels. Grab the mildly interested at the top and keep as many in the funnel until they reach the buying decision. In the modern, digital world, the crease in that process comes in the form of clicks. Every click represents a longer funnel and another opportunity [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/07/a-virtuous-circle-of-d-partnership/?utm_source=rss&utm_medium=rss&utm_campaign=a-virtuous-circle-of-d-partnership
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