Every year, brand valuation and strategy consultancy Brand Finance conducts a unique study, calculating the brand strength and value of the world’s leading football club brands. The results are published in the Brand Finance Football 50. Manchester United tops the table again with a brand value of US$1.17bn (£793 million). A relatively weak, fifth place [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/06/the-worlds-most-valuable-football-brands-2016/?utm_source=rss&utm_medium=rss&utm_campaign=the-worlds-most-valuable-football-brands-2016
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