Halfords launches its new brand platform with its first ever TV ad to feature a real family. Launching with the new “For Life’s Journeys” strapline, the TV ad shows a family leaving home for an adventurous weekend together and celebrates the real, everyday moments of British family getaways. Halfords and ad agency Mother collaborated with [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/06/halfords-launches-new-brand-platform-with-real-family-tv-ad/?utm_source=rss&utm_medium=rss&utm_campaign=halfords-launches-new-brand-platform-with-real-family-tv-ad
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