Content marketing is an effective strategy for building a strong online presence. In fact, it is cost-effective too. As per Demand Metric, content marketing costs 62% less than outbound and generates 3x the leads. With a customer-centric content strategy, you can drive great marketing results. The formula to devising better content strategies lies in creating content [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2018/04/content-marketing-costs-62-less-than-outbound-and-generates-3x-the-leads/
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