Thursday, 26 October 2017

Blunders : IKEA apologises after advert is slammed

IKEA has pulled a television advert and issued an apology after it provoked anger in China for being insensitive to single women.The commercial by the Swedish furniture chain shows a daughter being scolded by her mother for not ‘bringing home a boyfriend’. IKEA apologises after advert slammed for being insensitive to single women .. https://t.co/XjqKCBvAUQ [more…]

from TheMarketingblog http://www.themarketingblog.co.uk/2017/10/blunders-ikea-apologises-after-advert-is-slammed/?utm_source=rss&utm_medium=rss&utm_campaign=blunders-ikea-apologises-after-advert-is-slammed

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