94 per cent of digitally mature businesses plan to address the threat of digital disruption by transforming systems and processes, but 43 per cent of companies see competing departments wanting to own digital as a barrier to effective digital transformation in their organisation, according to a Forrester Consulting study. The March 2016 commissioned Forrester study, [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/04/competition-between-departments-to-%e2%80%98own-digital%e2%80%99-slowing-business-transformation/?utm_source=rss&utm_medium=rss&utm_campaign=competition-between-departments-to-%25e2%2580%2598own-digital%25e2%2580%2599-slowing-business-transformation
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