Bauer Media has announced a new campaign with NOW TV, the on-demand TV and movies provider. The three-month campaign will place NOW TV at the heart of the entertainment world via multiplatform activity across Bauer Media’s Magic and heat brands. The campaign includes a partnership with Magic’s ‘Drivetime with Richard Allinson’ (Monday – Friday, 4.30pm [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/04/bauer-media-partners-with-now-tv-in-magic-and-heat-cross-platform-deal/?utm_source=rss&utm_medium=rss&utm_campaign=bauer-media-partners-with-now-tv-in-magic-and-heat-cross-platform-deal
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