The “striding man” now walks with a striding woman—and she plans to make her voice heard this year. Beverage giant Diageo’s Johnnie Walker brand has added a female counterpart to its iconic mascot after more than 100 years in tribute to women around the world. It grows more relevant by the day with conversations about [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2018/02/johnnie-walker-brand-has-added-a-female-counterpart-to-its-iconic-mascot/
No comments:
Post a Comment