New plastic free kids mag launches as schools demo on Climate Change

As school kids around the UK voted with their feet and walked out of school last Friday to voice their concerns about Climate Change – a new plastic free magazine was launching in the UK for 5-10 year olds called Munch Cats!  

Published by kids magazine success story, Vespa Design & Publishing, Munch Cats! is a new look title with an on-trend kawaii influence packed with craft and activity sheets, stickers, colouring sheets, puzzles, games, makes, poster, interactive pull out story book and cute comic strips. 

Munch Cats has some eco credentials that give parents (and children) the chance to Say No To Plastic.  The magazine comes without plastic cover mounts or bagged giveaways; it’s printed on FSC paper stock and is 100% recyclable; and all the makes, crafts, stickers and story books are paper based. The magazine also provides inspiration for creative upcycling of single-use plastic and other unwanted household items.

Munch Cats also taps into the wonderful creative thinking that children have with their monthly Design Your Own Munch Cat competition – the winning design is professionally illustrated and is brought to life in the next issue. The winner also receives the digital artwork of their unique Munch Cat. 

The Munch Cats website www.munchcats.com is a child-friendly digital extension of the magazine with quizzes, games and downloadable activity sheets (along with the Design Your Own Munch Cat template) and the instagram #munchcatpics is packed with great photos of cute and crazy cat antics.

And whilst children are having hours of fur-tastic fun, parents can be happy in the knowledge that Munch Cats has been designed to encourage key learning and developmental skills – from creative crafts and makes with cut-your-own stickers and colouring templates to engaging comic strip characters, story book adventures and brain teasing puzzles.

Munch Cats is published on the first Friday of the month, RRP £3.99 and is available at selected Asda, Morrison and Waitrose stores and at local newsagents. 

evemccann@clareville.co.uk  or saramilne@clareville.co.uk

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from TheMarketingblog http://www.themarketingblog.co.uk/2019/02/new-plastic-free-kids-mag-launches-as-schools-demo-on-climate-change/