Today, Nielsen announces the launch of Everyday Analytics in the UK and a number of other European countries (Austria, Belgium, Germany, Italy, Netherlands, Portugal, Spain). This new suite of analytics enables fast-moving consumer goods (FMCG) manufacturers to keep up with the constantly changing, daily conditions of today’s fragmented marketplace. By reducing the time, cost and resource [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2017/05/nielsen-launches-everyday-analytics/?utm_source=rss&utm_medium=rss&utm_campaign=nielsen-launches-everyday-analytics
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