Tuesday 27 November 2018

REBORRN : New consultancy pledges to solve business problems in 58 hours

  • Digital consultancy of makers disrupts traditional consultancy approach

  • Venture launched in London by co-founders of award-winning European digital agency

  • Consultancy pledges to solve business problems in 58 hours

REBORRN, a leading digital consultancy launches in the UK, challenging the Big Four’s approach to consulting.

The venture with its offices based in Great Portland Street, London is founded by Giorgos Vareloglou and Costas Mantziaris, former co-founders of Mindworks; now isobar-iProspect, a leading digital agency in Central and Eastern Europe (CCE).  

Through data-backed business and product consulting, REBORRN helps entrepreneurs and enterprises thrive in the digital economy, offering data and analytics, digital strategy and digital transformation services.

REBORRN differs from the traditional consultancy approach by recruiting teams of digital natives and makers in place of ‘consultants.’ These teams include designers, creatives, UX/UI developers, and data scientists whose capabilities are up-skilled to solve business problems within a tight deadline.

The disruptive approach to consulting is helping businesses cut red tape on long approval processes, by hosting all decision makers in the same room: accelerating time to market for launching products and services.  As part of REBORRN’s ‘58’ offering, the company pledges to solve business problem in 58 hours.

REBORRN will provision for a small number of customers to ensure a quality approach to client servicing, starting with a reputable partner roster that includes G4S, SouthEastern Europe, Google, Coca-Cola CEE, Queen Square Enterprises, Daimler and Taste Festivals.

Giorgos Vareloglou, co-founder, REBORRN said: “In the digital economy, entrepreneurs and enterprises expect fast turnaround times when launching and innovating new digital products and services.

The traditional consulting model in this new context isn’t fit for purpose, causing long time-frames and inflexible working practices, making it slow and expensive for customers to engage with consultancies.

We are challenging how traditional consulting works by creating a modern, digital consultancy that can deliver tangible value to start-ups, SMEs, and enterprise clients.”

Costas Mantziaris, co-founder REBORRN said: “REBORRN brings consulting into the 21st century challenging how a digital consultancy should look like in the Digital Economy.

Our work with G4S, a global security firm, demonstrates the benefits of placing the customer experience at the heart of innovation.

In 58 hours we changed a product’s brand identity, rethought a part of the product experience (mobile app), rebuilt the website, created a 4 month detailed user acquisition plan, and changed commercial policy and the respective business plan.

The post REBORRN : New consultancy pledges to solve business problems in 58 hours appeared first on TheMarketingblog.



from TheMarketingblog http://www.themarketingblog.co.uk/2018/11/reborrn-new-consultancy-pledges-to-solve-business-problems-in-58-hours/

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