Meetrics has become the first firm outside the US to verify viewability metrics for videos served on Facebook and Instagram. The European ad verification firm will show advertisers how viewable video ads are in terms of what percentage of the ad is in view and for how long – on both mobile and desktop. Crucially, [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2018/03/facebook-instagram-video-viewability-to-be-verified-by-meetrics/
No comments:
Post a Comment