They say once is luck, twice is coincidence and three times is a specialism a principal proven by Customer Engagement agency Havas helia and the Pets At Home VIP programme winning for Best Loyalty Programme of the Year – Retail Non Food for the third time as well as picking up the coveted Best Programme of the Year.
Havas helia have bee
The close working partnership with Pets At Home, GI Insight and Havas helia has helped position loyalty at the heart of the business, not only opening up a valuable channel to communicate with owners, but transformational insight that is helping the Pets At Home business to grow and adapt to the ever changing retail environment.
David MacMillan, MD of Havas helia Cirencester says “ Every agency wants a client like Pets At Home. The close working relationship and clear focus of the scheme allows us to produce work that connects with pet owners and helps make a difference to their and their pets lives. Winning awards such as this demonstrates our credentials as a leading CRM and Loyalty agency.”
Notes to editors:
About Havas helia Cirencester:
The birthplace of data driven marketing in the UK
Previously Brann, EHS Brann, Havas EHS
Staff: 120
Managing Director: David MacMillan
Specialisms: CRM, Retail Loyalty, Data management & insight, Direct response marketing.
Clients: Pets At Home, Gap, Subway, Starbucks, Volvo, GWR, Diageo, Royal Mail and Organix.
DMA Winners: 2016 Gap, 2017 Pets At Home, Subway
Data IQ: Winners 2016, 2017
Loyalty award winners, 2014, 2016, 2017, 2018
The post Havas helia continue to show the way with loyalty award success appeared first on TheMarketingblog.
from TheMarketingblog http://www.themarketingblog.co.uk/2018/06/havas-helia-continue-to-show-the-way-with-loyalty-award-success/
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