IKEA is attempting to stop illegal “non-sponsored sleepovers” from taking place in their worldwide network of stores. These sleepovers have been carried out by people who hide themselves in IKEA stores to spend the night with friends. The company has received reports of such incidents in countries including the US, UK, Japan, Netherlands and Poland. Two [more…]
from TheMarketingblog http://www.themarketingblog.co.uk/2016/12/which-retailer-is-battling-with-illegal-%e2%80%9cnon-sponsored-sleepovers%e2%80%9d/?utm_source=rss&utm_medium=rss&utm_campaign=which-retailer-is-battling-with-illegal-%25e2%2580%259cnon-sponsored-sleepovers%25e2%2580%259d
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